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Recent Posts.

Category / Marketing & Promotion

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Mad Machinery: DJ Shiftee & NI Traktor DJ Hit The Streets

Awesome. In this video, DJ Shiftee takes creating music on an iPad to another level with Native Instruments' Traktor DJ. Music making apps are more than gimmicks and should be taken seriously. With serious fun. - Thanks to Ronny from Kraftfuttermischwerk for posting the video before!

04 April 2013
Marketing & Promotion, Music Production & Gear
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One Stop, All Screens: Songpier Launches Comprehensive Solution For Facebook, Desktop And Mobile

Press release: Starting today, Songpier offers a unique promotion platform for artists covering all screens. Based on Songpier’s web apps, artists and labels alike are now able to build high quality, glossy presentation kits for Facebook, desktop, tablet computers and smartphones at the same time. Build once, cover all on-the-go.

27 January 2012
Business News, Marketing & Promotion, Press Releases
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Songpier Apps’ New Release Featuring Analytics, Label Accounts and Video Streaming

Press release: At music conference all2gethernow 2011, pierlane announced a major update to the company's app service Songpier. It enables all artists to get backend access to the statistics of their apps, including analytics of views, device types and platforms. Songpier opens up for video streaming now. It's going to offer label accounts matching the demand in managing a roster of multiple artists.

07 November 2011
Business News, Marketing & Promotion, Press Releases
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„Oh Land“ To Hand Out Songpier QR Cards Opening For Katy Perry

Press release: Currently, Oh Land opens for Katy Perry on her UK and Ireland tour including arenas such as London’s O2, followed by headline gigs all over Europe. Her track „Sun Of A Gun“ made Danish born Nanna Øland Fabricius already break through in the US. Singer/songwriter Oh Land follows in the steps of A Genuine Freakshow, giving her fans immediate access to the vast riches of information included in her Songpier app.

17 October 2011
Art & Content, Marketing & Promotion
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Songpier Apps To Play Crucial Role In Promoting Marillion’s Double Bill German Tour with Saga

Press release: Marillion have been joining forces with pierlane, adding another valued customer to the constantly increasing roster. Always cutting-edge, Marillion are about to reward their huge and loyal fanbase of 100.000 Facebook friends with a very special extra - an exclusive campaign to be available via Songpier apps only. The release of the upcoming apps marks the launch of the band's double bill German tour with Saga.

05 September 2011
Art & Content, Marketing & Promotion, Musicians
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Songpier Live Mission: “A Genuine Freakshow” Premieres New Single Via Songpier

Press release: This weekend, A Genuine Freakshow will hit the stage at the Reading and Leeds Music Festivals and announce the availability of their new double A-side single "Our Bodies / New Houses" via Songpier's mobile app service. They are about to make use of Songpier's unique ability to link online and real life campaigns.

22 August 2011
Art & Content, Marketing & Promotion
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Songpier Launches Public Beta: Free Artist Apps For All!

Press release: Songpier, apps generating service by pierlane GmbH, has hit public beta. Literally every artist looking to cater his fans a unique mobile application is free to do so now. Songpier is available online for free and requires a registration, one audio upload, and filling in some information. Within half an hour, the premium quality app is ready to go - no coding, yet compatible with iOS and Android out of the box.

06 June 2011
Marketing & Promotion, Press Releases
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Songpier – free apps for every artist to share with fans

Songpier is the first and only online service specifically suited for artists. It is capable of building, managing and distributing mobile apps affordable for any musician. Songpier apps run on smartphones, iPad and other tablet devices out of the box. WebApps by Songpier are the most efficient way for artists to share music, latest news, tour dates, pictures, merchandise and other content with fans in real-time, everywhere.

19 January 2011
Marketing & Promotion, Press Releases