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img-5066

all2gethernow: Documentation is here.

Finally. Editing of videos, compiling all material and statements took more time than expected. But it's - almost - done. Unfortunately, most statements are available in German only. Yet some of the sessions were held in English. One video I'm sure you will enjoy: Amanda Palmer live at Münze Berlin (almost 80 minutes).

22 November 2009
Culture, Events, Interviews
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Music Business: Lessons In Free Strategies From Other Industries (Pt. 2)

First of all, don’t moan how much you have to pay. Others share your problem as you can see. It’s only the dimensions which are different. Btw, any software company is working on several projects simultaneously. Otherwise the risk of failed sales negotiations is too high. Secondly, clever companies selling high quality can find people willing to invest.

05 November 2009
Business Models, Digital Distribution, Strategies
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Music Business: Lessons In Free Strategies From Other Industries (Pt. 1)

If talking to independent musicians about the benefits of distributing content for free you most certainly will come across four arguments in monolithic defense: (1) I paid too much in creating this to give it away for free. (2) Free distribution is beyond control. (3) How am I supposed to pay my rent? (4) Free doesn’t work. This article deals with all of them.

05 November 2009
Business Models, Digital Distribution, Strategies
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Do We Need Music Conferences?

Music Conferences provide numerous possibilities to make business, network and discuss with your colleagues, share knowledge with your peers and discover new talents and industry trends – so they say. But do Music Conferences really provide added value and do they fulfill what they promise? What are the reasons for the increasing amount of conferences all over Europe?

19 October 2009
Art & Content, Business Models, Events
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DIY-Marketing #2: Can Artists Be Creative?

Is this provocative to ask? Well, yes. No. Depends on. Nobody has the skills to be creative in every field. Or is there a sculptor in your band who is perfect in weaving tapestries, writing scripts for plays at the Old Vic, and at the same time artfully handling his stock shares himself and piling up his riches at the Caimans?

16 October 2009
Business Models, Strategies
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DIY-Marketing #1: Amanda Palmer’s Basics in Donations

I intended to start out with suggestions in DIY marketing for artists today. Then Amanda Palmer posted her response to the feedback her posting on donations generated. Read her response. It is essential and the basics to everything I can tell you. Some of it she already mentioned at Berlin's all2gethernow. For all those who don't have the time I'm going to highlight some parts.

14 October 2009
Business Models, Strategies
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Recommended Music: “The Bony King of Nowhere”

It's been some time now but the most striking thing I remember about The Bony King of Nowhere is… sounds. It captured me right from the beginning… and Bram's voice is deeply emotional and haunting at the same time. Love it. Sometimes, there's a reminiscence of Radiohead minus electronics. So it's even no wonder he took his project's name from a subtitle of a Radiohead song.

13 October 2009
Kunst & Content
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Germany’s Collection Society GEMA Having a Rollercoaster Ride?

I think it's worthwhile mentioning again that there are at least two significant differences etween GEMA and US collection societies: GEMA is the only collection society in Germany. Its factual monopoly is acknowledged. Members of GEMA strictly are not allowed to license some works with GEMA while others are licensed under Creative Commons for instance. All works you are creating during your membership solely are managed by GEMA.

12 October 2009
Events, Organisations
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More Concepts & Ideas to Collaborate With Independent Musicians and Upcoming Media Companies

I decided to change the content design of ContentSphere quite a bit. Previously, articles have been long. Some very long. Others… well, think of the Chinese Wall. The disadvantage is, the longer the articles are the less frequent there's a new posting.

11 October 2009
This Blog
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all2gethernow at Berlin – a Review (albeit from inside) #a2n

The concept was to create an event for the creative people. For consumers. For social media geeks. For IT people. For anyone whose interested in discussing the changes in music and culture. It was intended to be a convention for anyone to collectively work on the current situation - all2gethernow. It's great to get people from different sides talking to each other.

28 September 2009
Culture, Events
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