“The Pirates’ Good Deeds” (© Kolja Reichert) has originally been published under the title “Die gute Tat der Piraten” in “Der Tagesspiegel” issued on 26.07.2009. Translated into German by Wolfgang Senges. Translation and publication on ContentSphere.de by courtesy of Kolja Reichert.
Please notice: Different to other articles on ContentSphere.de, this translation has been published under an “All rights reserved” licence by Kolja Reichert.
German version/original text: “Der Tagesspiegel” issued on 26.07.2009.
The New York Times’ online archive holds the oldest message in regards to the topic of piracy in music industry. It originates from 13 June 1897, the founding time of music industry. „Canadian Pirates“ mailed counterfeit records across the border and sold them for a tenth of its real price. Newspapers printed lists of songs available – a kind of early Pirate Bay. The industry bewailed a 50% loss in turnover demanding the postal sevice to filter items out. A rather mild measure compared to the three-strikes-out model the media industry longs to achieve for filesharers today.
The politics response to online piracy is not rigorous enough, claimed Dieter Gorny, CEO of Germany’s Body of Music Industry BVMI (Bundesverband der Musikindustrie) when justifying the cancellation of industry’s Popkomm conference. It’s been widely shared disconcertment his statement earned him. Mark Chung of the Body of Independent Labels VUT (Verband Unabhängiger Tonträgerunternehmen) says: „Strong generalisations are helping no one.“
Actually, Internet is not music’s enemy. It merely is the hard copy industry’s enemy. After the wax cylinder, vinyl, tape and CD, music now has been separated from a physical carrier and can be copied endlessly with little effort. Legal downloads in Germany do not yet reach US numbers that account for 39% of the market. However, first quarter revenues in 2009 are up again by 16%. Despite all arguments dealing with illegal downloading, it’s not about a conflict between artists and audience. This is the showcase the industry raucously propels for years. It is their interests that can be brought together in the most wonderful ways online.
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