Wednesday
- 11:00 AM - Derek Sivers - Successful SXSW: The Tao of the Conference
- 02:00 PM - 1,000 Digital Tools & Strategies: Which 3 Work?
- 02:30 PM - Martin Atkins interviewed by Whitney Francis
- 03:30 PM - Yancey Strickler (Kickstarter), Ian Rogers (Topspin) - Crowdfunding Music: Raising Money from Your Fans
- 05:00 PM - What Comes Next in the World of Marketing Music?
Thursday
- 12:30 PM - Martin Atkins - Welcome to the Music Business - You’re Fucked
- 03:30 PM - Simon Wheeler (Beggars) - Promotional Value vs. Licensing Revenue
Friday
- 11:00 AM - DIY or Sign with a Label
- 11:00 AM - Rumors of My Demise: Do Artists Need Labels Anymore?
- 12:30 PM - Evaluating the New Business Models: Benefit or B.S.?
- 02:00 PM - Lou Plaia (ReverbNation), Zoe Keating - Effective Online Marketing Platforms
- 05:00 PM - Five Possible Futures for the Music Industry
Saturday
- 11:00 AM - Tim Palmer, Hugh Pdgham - Producers Adapt and Survive
- 11:00 AM - Clive Gardiner (We7) - Sustainable Ad-Funded Music Is Not a Pipe Dream
- 12:30 PM - Paul Dalen, John Doe - The Cultural Significance of Direct-to-Fan Marketing
- 03:30 PM - Suzanne Vega - Artists: Getting a Digital Ass-Kicking?
… also I think I’m going to see the gigs of Zoe Keating, The Crystal Method, The Like - maybe even The Stone Temple Pilots or Street Sweeper Social Club.


